When Google tightened up AdSense criteria, the good days for some AdSense arbitragers were over. Their AdSense accounts were disabled and unpaid earnings confiscated (presumably returned to advertisers).
Many AdSense arbitragers would argue that not all arbitrage sites are MFA (Made for AdSense). Those websites have content, give useful information and points, and motivate surfers to read on. By all means, these sites provide another or different opinions. They have a role on the Internet.
Ok, now you lost your AdSense account, is there still any point arguing the usefulness of your website?! Of course. If you believe your sites are useful to people, you can continue to do traffic arbitrage on other Ads networks. However, life won’t be as easier as before.
- Firstly, earning per click is about 5~10% less.
- Secondly, ads are less targeted to the keywords and subjects.
- Thirdly, you’ll have to choose the right ads network based on your content type, see our review entry. For instance, If your website covers products, e.g. reviews, suggestions, tips, etc., you should consider Chitika.
On the plus side, other ads networks have very flexible ads formats. For instance, AdBrite has inline and full page ads. These can improve CTR (click-through rate) substantially and the earning. You’ll have to experiment a bit.
By all means, traffic arbitrage is a viable business model. Sign up with a few different Ads network and you’ll find out.